Jasteko AB logo

Responsible Salesperson Coffee & Restaurant Equipment at Jasteko AB

Jasteko AB
·
Göteborg
·
24. 04. 2026. - 24. 06. 2026.
Role:Field Sales Representative
Category:Sales, procurement and marketing
Requires Swedish:Yes

Description

Would you like to take a leading and business-driven role in sales of coffee and restaurant equipment to the HoReCa sector?

Jasteko AB is now seeking a Responsible Salesperson for the business area Coffee & Restaurant Equipment for Western Sweden.

This is a role for someone with a strong interest and extensive experience in sales to restaurants and hotels, who is used to working independently and wants clear business responsibility.

About Jasteko AB

Jasteko AB is a well-established specialty wholesaler with long experience in the hotel, restaurant, large-scale kitchen, and food industry. We offer complete solutions in hygiene chemicals, consumables, coffee, machines, restaurant and large-scale kitchen equipment, as well as service and accessories.

Our core is "Professionals at dishwashing", but our offering extends much further – always with a focus on quality, operational reliability, and long-term customer relationships.

We have offices and a warehouse in Gothenburg, as well as our own logistics and service organization, which gives us great flexibility and high delivery reliability.

The Role

As Responsible Salesperson, you will be responsible for developing and driving sales in coffee and restaurant equipment against HoReCa in Western Sweden. We have a wide range from leading brands in restaurant equipment and coffee, and you will help develop concepts and complete solutions for customers. In coffee, we primarily work with our own brands.

Your main tasks:

  • Develop and manage existing customer relationships within restaurants, hotels, and cafés
  • Actively pursue new customers and business opportunities
  • Have overall business and customer responsibility in the region
  • Work systematically towards clear goals and budget
  • Drive the entire sales process – from needs analysis and quotation to closing and follow-up
  • Receive support from and support your colleagues with shared customers
  • Be involved in installation, startup, and development of new customers
  • Work closely with suppliers and internal functions to create competitive complete solutions
  • Act as an important ambassador for Jasteko and our offering


Who are you?

We are looking for someone who:

  • Has many years of successful B2B sales experience in the restaurant and hotel industry
  • Preferably has held leading or responsible roles in sales
  • Has documented good sales results
  • Is business-driven, structured, and used to working toward clear goals
  • Has strong social skills and easily builds long-term customer relationships
  • Has good technical understanding and a solution-oriented approach
  • Is resident in Western Sweden, based in Gothenburg and surroundings
  • Is fluent in Swedish and English in speech and writing, and has good computer skills
  • Has a valid driver's license (B)


Strongly meritorious is experience in sales of:

  • Coffee and coffee machines
  • Restaurant and large-scale kitchen equipment
  • Machines and technical solutions for HoReCa


We offer:

  • A key role in a stable and growing company
  • Great freedom with responsibility and the opportunity to influence the business
  • A broad and strong range of coffee and restaurant equipment
  • A dedicated and competent team with short decision paths
  • Attractive salary model with fixed and variable components
  • Good development opportunities in the long term


Are you ready to take the next step in your career and want to work in a dynamic and professional environment?

Selection is ongoing; there is a risk that your application may not be responded to if the criteria are not met.

Zahtjevi

Obrazovanje

Post-secondary education shorter than two years in Business Administration, Commerce and Administration

Vještine

Sales experience, business-to-business field sales

Sales experience, telephone sales

Radno iskustvo

Field sales representative

Jezici

Swedish

English

Vozačka dozvola

B